Clients / Massimo Dutti

Massimo Dutti - Style Advisors

The challenge

Massimo Dutti wanted to boost its growth in the face-to-face channel through Style Advisors. To achieve this, they sought to revolutionise this new figure, which is key to the customer experience.

Massimo Dutti

How we did it

We designed and facilitated a Summit that brought together Style Advisors from across Spain and Portugal, representing Massimo Dutti’s global shop system.

During the event, the figure of the Style Advisor was elevated by analysing the best customer experiences that each of them had created and made customers experience. The aim was for the exceptional to define a way of doing.

It was a collaboration in which the talent of the Massimo Dutti team shone through and generated innovative initiatives to take the customer experience to another level.

“To expand the figure and function of Style, we are working on some days that are surprising us. We are getting to know each other and we are reaching very interesting meeting points and knowledge.”

Carlos
Style advisor + Team manager | Massimo Dutti

"What has happened here has been magic, I think it is a word that has always been repeated throughout the session and has served to put everything together to create that magic and create that magical position of change"

Rafael Montilla de Barros
HR dpt | Massimo Dutti

"If all advisors move towards this shared dream, we can deliver an even better client experience than we are already doing"

Samantha Chávez
HR Training Manager | Massimo Dutti

The impact

The event generated a great deal of enthusiasm and, above all, established a clear and shared vision of the true potential of Style advisors.

Massimo Dutti

Success stories of Madavi

Find out how our solutions have generated extraordinary results.

Artiem

Artiem

Define and implement an employee experience that enhances Artiem’s ​​”Fresh” culture, making it tangible in every interaction, both among its collaborators and with customers, and aligned with its vision of Fresh People, Fresh Profit, Fresh Planet.
Grupo TSK

Grupo TSK

The TSK Group’s mining business unit, PHB Weserhütte, sought to improve the trinomial in its projects: profitability, deadlines and customer satisfaction.
Fast Track Asia

Fast Track Asia

Accelerate the expansion of Botify in Asia, one of the companies in which Fast Track had invested.
Pepsico

Pepsico

The objective was to fully optimize the new channel strategy, structured around the five “Must Win Battles” (MWBs) defined by Pepsico’s headquarters in the U.S. The goal was to effectively and quickly engage everyone directly or indirectly involved with the channel. Pepsico achieved a 4-point increase in DTS market share.

This success was achieved because of the hundreds of people who influence channel management with very diverse and closely interconnected roles: from the CEO to the delivery drivers.
View more
CONTACT US

What goals do you want to achieve?

Tell us about it, and you'll get it.

Please enable JavaScript in your browser to complete this form.
Legal
Basic information about the processing of your personal data: Responsible: SUKHA SPAIN, S.L. Purpose: To respond to your queries and requests. Rights: You have the right to withdraw your consent at any time. You have the right to access, rectify, oppose and delete your data, as well as portability and limitation to its treatment, by sending a communication to contacto@madavi.es. You also have the right to file a complaint to the competent supervisory authority (www.aepd.es). Additional information: You can consult this more detailed information, and other additional information, in our Privacy Policy.