Fast Track Asia
The challenge
Accelerate the expansion of Botify in Asia, one of the companies in which Fast Track had invested.
How we did it
Botify.com is a technology company providing services to online retailers around the world.
We aligned a newly formed team with a high level of functional diversity – sales, finance, technology and HR – and geographic diversity – Australia, Singapore, Indonesia, Japan, Switzerland, France, Thailand and Spain.
In just three days, and through online sessions, a collaborative, strengths-based culture was fostered, which allowed for the definition of both strategy and country-specific implementation plans.
The next phase was to roll out the sales plans locally, accompanying the different teams.
The impact
In addition to the results, a culture of action and creativity remained online as a formula for success on a daily basis.
Success stories of Madavi
Find out how our solutions have generated extraordinary results.
Eroski – Fresh section
The client’s objective was clear: increase market share, improve margin and reduce shrinkage in the fresh product sections, since they are the areas that most attract customers and benefit the rest of the sections.
Pepsico
The objective was to fully optimize the new channel strategy, structured around the five “Must Win Battles” (MWBs) defined by Pepsico’s headquarters in the U.S. The goal was to effectively and quickly engage everyone directly or indirectly involved with the channel. Pepsico achieved a 4-point increase in DTS market share.
This success was achieved because of the hundreds of people who influence channel management with very diverse and closely interconnected roles: from the CEO to the delivery drivers.
Eroski – Customer Experience
The challenge was to become the best chain in customer satisfaction. We rephrased it as ‘to be the best chain in customer and employee experience’, as the former is impossible without the latter.
In just six months, customer satisfaction in the pilot shops (300 employees) went from 68% to 83%. These metrics led to the project being scaled up to 28,000 employees.
Vegalsa – Loyalty plan
Increase the average ticket using the company’s Loyalty Plan, both physically, with the Member and Gold Member cards, and digitally.
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