Business
We unlock the full potential of the new organization by blending the best of both companies’ cultures and business-generating capabilities.
We start with an appreciative inquiry to uncover the strongest elements of each culture and their capacity for driving business. Guided by strategic priorities, we mobilize people through collective intelligence and action.
Integration becomes successful when teams from both companies achieve results together. That’s why we focus on action from the very beginning, ensuring that people experience the benefits of integration as they build alliances and create synergies.
In many mergers or acquisitions, the focus tends to fall on each side’s weaknesses or perceived flaws, leading to defensiveness and stagnation. Our approach disrupts that mindset, transforming those perceptions into opportunities for shared action and growth.
What was your greatest aspiration when you first considered this merger or acquisition?
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Success stories of Madavi
Find out how our solutions have generated extraordinary results.
Welleda
Weleda sought to design strategies to increase sellout as a way to increase sales.
As a natural cosmetics company committed to responsible, ethical and ecological production, it wanted to better understand its customers and optimize internal ways of working to maximize the impact at the point of sale, reinforcing its value proposition.
Eroski – Customer Experience
The challenge was to become the best chain in customer satisfaction. We rephrased it as ‘to be the best chain in customer and employee experience’, as the former is impossible without the latter.
In just six months, customer satisfaction in the pilot shops (300 employees) went from 68% to 83%. These metrics led to the project being scaled up to 28,000 employees.
Vegalsa – Loyalty plan
Increase the average ticket using the company’s Loyalty Plan, both physically, with the Member and Gold Member cards, and digitally.
Vegalsa – The will of many
Design and implement a unique management model that enables management’s strategy to be translated quickly and effectively to the customer touch point, creating a competitive advantage that is difficult to imitate.
Key metrics focused on customer experience, loyalty, sales, share and margin.
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