Business
We unlock the full potential of the new organization by blending the best of both companies’ cultures and business-generating capabilities.
We start with an appreciative inquiry to uncover the strongest elements of each culture and their capacity for driving business. Guided by strategic priorities, we mobilize people through collective intelligence and action.
Integration becomes successful when teams from both companies achieve results together. That’s why we focus on action from the very beginning, ensuring that people experience the benefits of integration as they build alliances and create synergies.
In many mergers or acquisitions, the focus tends to fall on each side’s weaknesses or perceived flaws, leading to defensiveness and stagnation. Our approach disrupts that mindset, transforming those perceptions into opportunities for shared action and growth.
What was your greatest aspiration when you first considered this merger or acquisition?
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Success stories of Madavi
Find out how our solutions have generated extraordinary results.
Fast Track Asia
Accelerate the expansion of Botify in Asia, one of the companies in which Fast Track had invested.
Massimo Dutti
Massimo Dutti wanted to boost its growth in the face-to-face channel through Style Advisors. To achieve this, they sought to revolutionise this new figure, which is key to the customer experience.
Welleda
Weleda sought to design strategies to increase sellout as a way to increase sales.
As a natural cosmetics company committed to responsible, ethical and ecological production, it wanted to better understand its customers and optimize internal ways of working to maximize the impact at the point of sale, reinforcing its value proposition.
Pepsico
The objective was to fully optimize the new channel strategy, structured around the five “Must Win Battles” (MWBs) defined by Pepsico’s headquarters in the U.S. The goal was to effectively and quickly engage everyone directly or indirectly involved with the channel. Pepsico achieved a 4-point increase in DTS market share.
This success was achieved because of the hundreds of people who influence channel management with very diverse and closely interconnected roles: from the CEO to the delivery drivers.
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