Human Resources
We focus on uncovering the essence—the core of what makes work most meaningful and valuable for employees—the desired DNA of the company.
By analyzing the best stories from a diverse group of people, we gain authentic insights and propose cultural shifts that amplify those positive experiences.
We prioritize the everyday experience, as it’s key to both talent retention and productivity. When someone feels especially motivated, alive, and proud of their work, that’s what we consider an outstanding employee experience.
What part of your work experience would you want to relive over and over again?
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Success stories of Madavi
Find out how our solutions have generated extraordinary results.

GRIDSPERTISE
Gridspertise is a global technology company specializing in digital solutions for power distribution. At the end of 2024, it acquired AIDON, a leading company in Northern Europe, with a very different culture, size, and offering.
The challenge was clear: to prepare the real fusion of two such different companies, using the market as the main driver of change. Although the legal integration was scheduled for December 2025, the mandate was clear: start in January of that year.
It was not just about adding products or teams. It was about initiating a deep integration through action—building, from day one, a shared vision of what Gridspertise and AIDON can offer together to the global energy market.

Danonino
Design and deploy Danonino’s global marketing strategy in a way that integrates the global vision with local realities. Include for the first time the Danone Manifesto.

Welleda
Weleda sought to design strategies to increase sellout as a way to increase sales.
As a natural cosmetics company committed to responsible, ethical and ecological production, it wanted to better understand its customers and optimize internal ways of working to maximize the impact at the point of sale, reinforcing its value proposition.

Suntory Schweppes
Suntory Schweppes Spain wanted to revolutionize its B2B Contact Center, increase performance and innovation, which serves 220,000 bars and cafes.
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